Real Stats to Prove Twitter Makes Money for Business Owners

Just read a great article today about a pizza place in New Orleans not only using Twitter to grow a customer base but also tracking the results.  The company has real proof in real cash that Twitter marketing is increasing their sales. And interestly enough, I found out about this article via my twitter feed.

For business owners, social media is no longer an option. It is a necessary part the marketing plan. Marketing is defintely shifting right now and it is so important to stay in front of the curve.

After sharing the success of the pizza shop the article outlines some great guidelines which we also follow and teach our clients to follow.

1. Track every sale. If you do not track, you do not know what works.
2. Twitter is very immediate. Your tweets can be over looked so it is only for real time communication.
3. Be a part of a conversation. Do not just blast your followers – add value to the conversation.
4. Use twitter to sell last minute inventory.
5. Alert followers when you are on the go. Stay connected with your followers.

You can find the entire article at this link.
Twitter Proves Its Worth as a Killer App for Local Businesses

Happy tweeting!